Planet Wings was conceived in 1994 by founders Franco and Paula Fidanza. They realized that there was an amazing untapped opportunity in the quickserve delivery market. For the most part, delivery service was limited to pizza and burgers and was being provided by only a handful of restaurants. With the growing popularity of chicken wings, Franco & Paula decided the market was ready for a quickserve concept that not only provided home delivery of their delicious chicken wings, but all their menu items. including cheese steaks, heroes, salads and kid's meals.